Ever since the advent of smartphones more than a decade ago, organizations of all sizes seemed to be stumped. None of their branding nor communications nor outreach seems to flow together the way it should. And here’s why…

Ever stop to notice the power and influence marketing has on our lives?  80% of our world is influenced by marketing. The Starbuck’s coffee we drink. Our iPhone. Netflix.  Where we eat.  Where we shop. What we drive.  You name it …